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Carollee Hayward



My Marketing Plan


When you are considering selling your home in a market as volatile as it is now, you want to make sure you are choosing the right agent to fully represent you and bring about a transaction that is as worry-free as possible. You probably have enough stress in your life now and you don't need an inexperienced agent adding to it.

Over the years I have developed the following Marketing Plan:


Prior to our first appointment, I will get copies of your deed, tax card and assessment data.

Together we will tour your property room by room and go over the exterior grounds. If necessary, I will make constructive suggestions to help make your home more appealing to a prospective buyer. Resolving these issues is purely voluntarily, but could affect the marketing time and the ultimate price of your home.

You will need to tell me what personal items will be included in the sale such as window treatments, ceiling fans, light fixtures, etc.

We will then discuss your objectives relative to time-line, pricing, etc. I will go over the NH Realtor approved listing and disclosure forms. I will go over showing procedures and address any concerns you may have. Once you are comfortable, we will go over recent sales in your neighborhood, or other homes similar to yours.

Once we have agreed on the price and listing procedures, we will execute the listing contract and disclosure forms.

A picture is worth a thousand words, so I take the time to get the best photos of your property. Buyers like to see lots of photos before deciding to visit a property.

Your property will immediately be entered into the Multiple Listing Service where it will be sent to hundreds of other sites including Realtor.com, REMAX.com and others.

With your permission, I will send out "Just Listed" cards to dive your neighbors a heads-up that a property is available in their neighborhood. Many times, one of them has a friend who has expressed interest in moving to your area.

Every thirty days I will review the market to ensure we are still in line with competing properties. If the market has shifted, I will suggest a price reduction.

All offers will be communicated to you in a timely fashion and I will negotiate each offer with your best interests in mind. Any contingencies in the offer will be researched and discussed so there are no "surprises" later.

When necessary I attend the buyer's home inspection and will work with their lender's appraiser to assist in getting any information necessary to help ensure a price consistent with the Purchase and Sale Agreement.

I will review the closing documents and attend the passing of title to ensure that all details of the Purchase and Sale Agreement have been addressed.


Click here to see a list of all the place RE/MAX will list your property!